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Understanding the Role of IT Support in Business ContinuityIT support minimises downtime by stabilising infrastructure and maintaining core operations. During outages or cyberattacks, support teams activate predefined protocols to restore services fast and maintain availability. This limits operational disruption and prevents revenue loss. Businesses rely on IT infrastructure to operate customer-facing platforms, internal systems, and supply chains. When these systems …

In the fast-paced world of real estate, trust isn’t optional, it’s everything. Especially when the deals are big, fast-moving, or full of unknowns. That’s why transparency is a key factor in every successful transaction. Brandon Gilkey has built a reputation as a trusted real estate consultant and deal architect. He doesn’t operate like a traditional agent. He works directly with …

Ramadan is a special month that brings families together in reflection, kindness and spiritual growth. For children, however, the routines of fasting, extended prayers and late-night gatherings can sometimes feel unfamiliar or challenging. This is why choosing the right Ramadan toys for kids can make an enormous difference. Thoughtfully selected toys help children feel engaged, included, and excited about the …

The Role of Visual Design in Brand Engagement Visual design increases brand engagement by shaping perception, generating emotion, and enabling brand recognition. Brands like Innocent Drinks use playful illustrations and informal typography to strengthen user connection. Their packaging design increases memorability and brand recall among UK audiences. Colour, typography, imagery, and layout influence how people experience a brand. Colour shapes …

Pay by phone casinos let players deposit funds using their mobile number instead of a bank card or e-wallet. The process is quick: enter your number, confirm via text message, and the deposit gets added to your monthly phone bill or deducted from your pay-as-you-go balance. There’s no need to share banking details with the casino, and the whole thing …

Pakistan’s economy in 2025: between pressure points and possibility As Pakistan steps into 2025, its economy stands at a defining moment and shaped by hard-earned stabilization, persistent structural weaknesses, and cautious optimism about reform-led recovery. After several turbulent years marked by inflationary shocks, balance of payments stress, climate disasters, and political uncertainty, 2025 is not a year of dramatic take-off. …

Pakistan’s economic stabilisation in 2025: From IMF-supported reforms to renewed growth trajectory As 2025 comes to a close, Pakistan’s economy has shown remarkable resilience and progress in macroeconomic stabilization. The $7 billion Extended Fund Facility (EFF) approved by the International Monetary Fund (IMF) in September 2024, combined with the domestically designed Uraan Pakistan National Economic Transformation Plan launched in December …

If 2025 has revealed anything, it is the alarming disconnect between Pakistan’s economic reality and the self-congratulatory narratives pushed by its policymakers. The year has passed without a single meaningful breakthrough—no new productive units, no serious investment in balancing, modernization or replacement (BMR), and no expansion in industrial capacity. The economy is drifting, yet those responsible for steering it remain …

Digital transformation and emerging technologies shaping business landscapes in Pakistan and in the Gulf The business landscapes in Pakistan and the Gulf Cooperation Council (GCC) countries are undergoing rapid and profound evolution, propelled by accelerated digital transformation and the widespread adoption of emerging technologies including artificial intelligence (AI), fintech, e-commerce, and advanced connectivity solutions. These regions are strategically deploying digital …

Agriculture remains the backbone of Pakistan’s economy, yet 2025 proved once again that the sector is also its most vulnerable link. With climate variability intensifying, water scarcity becoming structural, and rural productivity plateauing, the year demanded difficult choices from policymakers. But it also unveiled opportunities—technological, financial, and institutional—that could redefine agriculture’s future if properly harnessed. The year began with farmers …

Unlocking Pakistan’s mineral potential will create jobs enhance exports strengthen local industries and growth Pakistan stands at a critical junction in its economic journey, where tapping into its vast natural resources oil, minerals, and rare earth elements could redefine the country’s future. While much attention has focused on oil partnerships, the real opportunity may lie beneath the surface, in the …

Federal and provincial governments should partner with Pakistan Dental Association to execute health policies Economic narrative o Pakistan is dominated by the shadow of its public debt. As of 2024-25, the total public debt is estimated to be around 70%  of GDP, a figure that signals systemic fiscal stress. The most immediate consequence of this towering debt is that debt servicing …